What is social selling and how can it affect sales productivity?

There are many ways to sell to people, but some are going to be much better than others. The main thing that is important to consider in the modern world is that selling is no longer something you can do without going the extra mile.

For example, the use of cold calling methods or sudden attempts to sell a product or service is usually not very reliable. The main reason why this happens is that people are no longer interested in buying from you if they don’t feel that there is value to the interaction.

What this means is that people want to see some sort of benefit other than the purchase itself. If you are unable to create some sort of communication process with the prospects, they will find somewhere else to go.

Social selling with traditional social media options

One of the most common things that we can see now is that social media is a great way to engage your audience. This is the reason why social selling with a platform such as LinkedIn has been a great choice. 

The problem is that LinkedIn is not yours and it is not branded by your business. This means that you are using a platform that is always promoting itself while you conduct business. LinkedIn is a very impersonal experience for the prospect because you cannot control the interface, the colors, or the structure of the content.

This has become a very serious problem for many companies that are seeing the need for a personalized experience. Social selling is not just about being able to create a connection with prospects, it is also about making things easier for them in every possible way.

Lollipopp is here to create a game-changing process

One thing that you will notice right away with this application is that it offers everything that you could ever want. It allows you to create a fully branded experience for your prospects. This is going to make each person feel like you are creating something that is specifically made for them and that is a serious advantage.

Not only is it possible to create a branded personalized experience, but you can also directly sell to that prospect from the Lollipopp. This is done by integrating eCommerce with Shopify and adding invoicing with Stripe.

What this means is that you have a solution that creates a truly personalized environment for your prospects. Not only that, but it will also become an ideal solution once that prospect becomes your client. That Lollipopp is going to continue to be extremely useful for as long as you have a business relationship with that particular individual.

You can update it, you can change the style, and you can add more staff or change permissions to the person in charge of that particular Lollipopp. This is the kind of information that you always want to have at your disposal. 

Lollipopp features include:

• Easy uploads for all types of files

• Full customization and branding of your Lollipopp

• eCommerce features for you to sell directly from the Lollipopp

• Invoicing features

• And much more!

Final thoughts on enhancing your social selling strategies

The modern world is extremely fast-paced and it has become essential for people to be able to engage their prospects and clients more efficiently. This is the reason why Lollipopp is such a powerful and reliable way to achieve those results.

Now that you have a better idea of how this works, you can check out Lollipopp to see just how powerful it is and how much it can change your business!